Pitch2Pro facility
Our Story

Talent Is Everywhere.
Opportunity Is Not.

Pitch2Pro was built on a simple belief: the next great soccer player shouldn't need a $10,000 showcase budget or a connected parent to get seen. They just need a pitch, a camera, and a fair shot.

/Our Mission

A soccer competition, a reality show, and a pro-scout content engine.

We created Pitch2Pro because the youth soccer talent pipeline is broken. Pay-to-play showcases favor families with money, not kids with talent. Closed academies gatekeep opportunity. And thousands of gifted players never get seen by the right people.

Pitch2Pro changes that. We bring 40 players into one house for 14 days of daily competition, professional content production, and transparent data‑driven rankings. Every match is filmed. Every stat is tracked. Every player gets a highlight reel and a fair evaluation.

The result? The Next XI — the top 11 players announced at a Grand Event attended by scouts, sponsors, and the most dedicated fans. It's not just a competition. It's a launchpad.

40

Players Selected

14

Days of Competition

4

Coached Teams

11

Next XI Announced

Players celebrating
/What We Stand For

Our Core Values

Transparency

Every ranking, every stat, every evaluation is public. No backroom deals. No hidden agendas.

Safety First

Licensed medical staff, background-checked coaches, and a full-time welfare officer on site every day.

Data-Driven

Proprietary analytics track every touch, pass, and sprint. Talent is measured, not assumed.

Content Engine

Professional cameras capture every moment. Players leave with highlight reels that open doors.

Equal Access

Talent is everywhere. Opportunity should be too. We actively seek players from underrepresented communities.

Community

Fans vote. Parents watch. Sponsors invest. Pitch2Pro is a movement, not just a competition.

/Our Journey

How We Got Here

2022

The Idea

Jordan Michaels watches another talented kid get passed over at a pay-to-play showcase. The concept for Pitch2Pro is born.

2023

Building the Platform

Assembled the founding team. Built the data engine, content pipeline, and competition format from scratch.

2024

Season 1 Launch

40 players. 4 coaches. 14 days. The first Pitch2Pro competition goes live — and the soccer world takes notice.

2025

Scaling Up

Season 2 announced with expanded reach, new sponsors, and a growing community of fans, scouts, and families.

/The People Behind Pitch2Pro

Meet the Team

Coaches, producers, data scientists, and player welfare experts — united by one mission.

Jordan Michaels

Jordan Michaels

Founder & CEO

Former D1 college soccer player who saw firsthand how talent gets overlooked without the right connections. Built Pitch2Pro to change that.

Priya Sharma

Priya Sharma

Head of Competition

UEFA B licensed coach with 12 years of youth development experience across three continents. Designs every drill, match format, and evaluation metric.

Marcus Delgado

Marcus Delgado

Director of Content

Emmy-nominated sports producer who spent 8 years at ESPN before joining Pitch2Pro. Turns every match into must-watch content.

Aisha Williams

Aisha Williams

Player Safety & Welfare

Licensed sports psychologist and former youth national team staff member. Ensures every player is physically and mentally supported throughout the 14 days.

Tomás Reyes

Tomás Reyes

Data & Analytics Lead

Former data scientist at a Premier League club. Built the proprietary ranking algorithm that powers every player evaluation at Pitch2Pro.

Elena Kovac

Elena Kovac

Partnerships & Sponsorships

10 years in sports marketing with Nike and Adidas. Connects brands with the authentic stories that emerge from every Pitch2Pro season.

Stadium at night

Be Part of the Next Season

Whether you're a player ready to prove yourself, a fan who wants to shape the rankings, or a brand looking for authentic sports content — there's a place for you.

Talk with Us